Sr. Executive – Marketing

@Nikon posted 1 day ago
  • Gurgaon, Haryana, India View on Map
  • Post Date : June 21, 2025
  • Salary: Rs300,000.00 - Rs2,000,000.00 / Monthly
  • 0 Application(s)
  • View(s) 7
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Job Description

Location: Gurgaon
Work Experience: 4–8 years
Education Qualification: MBA / PGDM in Marketing

Job Summary:

We are seeking a proactive and results-driven Sr. Executive – Marketing (Communications & PR) to develop and execute integrated communication strategies that elevate the company’s brand, reputation, and visibility. This role will collaborate closely with PR and digital agencies to manage media relations, internal and external communications, and social media presence.

Key Responsibilities:

Core Responsibilities:

  • Draft, distribute, and follow up on press releases in collaboration with the regional head office and media agency.
  • Ensure the PR agency maintains strong relationships with key journalists and media houses.
  • Coordinate and manage public/media events, product launches, media interactions, and press conferences.
  • Monitor media coverage, evaluate campaign success, and prepare periodic PR and media reports for senior management.
  • Handle crisis communications in collaboration with leadership and PR agency as necessary.

Digital & Additional Responsibilities:

  • Collaborate with digital agency to plan and execute digital marketing campaigns and optimize platform-wise ad spend.
  • Manage social media platforms using tools like Google Ads Manager and Meta Business Suite.
  • Monitor and maintain a positive online reputation; respond to user inquiries, feedback, or issues on social platforms and DMs.
  • Liaise with internal technical/creative teams to develop content for blogs, articles, social media posts, and other digital channels.
  • Track, analyze, and report on campaign performance, ensuring continuous optimization and alignment with KPIs.
Key Competencies & Skills:
  • Excellent verbal and written communication skills.
  • Strong media networking and relationship-building ability.
  • Proficiency in digital marketing platforms and campaign analytics.
  • Team-oriented with good collaboration and coordination skills.
  • High level of adaptability, creativity, and ownership in managing communication deliverables.
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